Maximizing Benefits Impact Through Awareness, Access, & Participation
Just checking in, Rachel
ABOUT
Our Mission
At Strive, we believe benefits awareness and participation are essential to successful programs. That’s why we partner with brokers and companies to make benefits more visible, accessible, and engaging for employees. Strive bridges the gap between benefits programs and the employees who rely on them, empowering brokers to provide a streamlined solution that centralizes benefits access and communication. By enhancing engagement and satisfaction, Strive helps brokers win and retain business (while creating a sticky solution).
OUR values
What We Believe In
Every part of our approach is built on deeply rooted values. We believe that when employees are prioritized, companies thrive—and our commitment is to help brokers deliver solutions that enhance employee well-being and drive success for their clients.
Innovation
The platform is continuously evolving to meet the changing needs of our brokers and the benefits industry. We are always looking for new ways to enhance engagement and improve outcomes.
Collaboration
We work closely with brokers, employers, and employees to ensure our platform meets the diverse needs of all users. Success is built through partnership and understanding.
Growth
We aim to empower employees with the knowledge and tools they need to take full advantage of their benefits, while also empowering brokers and employers with a solution that drives measurable business outcomes.
ABOUT
We’ve Got You Covered
Meet our leadership team that’s currently serving clients and employees across the nation – and dedicated to providing the best employee benefit experience solution in the world.
"Helps understand your benefits!"
"Wish I used it sooner!"
"Connects everything I need from my company!"
OUR TEAM
Leadership Team
Julie Rieken - CEO
Julie leads Strive and is responsible for building solution benefits navigation and employee experience solutions that users love. Serving most recently as Chief Executive Officer of Trakstar, a private equity backed business, Julie helped scale the business both organically and through acquisitions. Prior to joining Trakstar, Julie worked at Apple. She stays close to the HR community personally as well, serving since 2020 as the Director of Strategy on the Mile High SHRM Board of Directors. In her spare time, she runs, travels with her kids, and does bead embroidery.
Bobby Kane - CRO
Bobby leads the sales and strategy team and is responsible for the company’s revenue-generation strategy & execution, as well as go-to-market approach. He is a sales and strategy executive with 15+ years of experience building and leading sales with a primarily focus on HR/Partnership Technology. Prior to joining Strive, Bobby was Director of Sales at three of the largest publicly traded Payroll/HRIS companies in the country. He successfully fostered a team that’s primary responsibility was front line growth. Bobby is passionate about his wife and three kids, as well as anything Philadelphia sports. He loves to network and enjoys his free time playing basketball.
Lauren Denault - COO
Lauren is the Chief Operating Officer at Strive. She has spent the last decade building world class Support and Success organizations across tech companies large and small, and is excited to be partnering with Strive's clients to help them build phenomenal employee experiences. Originally from New Orleans, Lauren is an avid Saints and Pelicans fan, and in her spare time loves watching any sports, reading, and traveling with her husband and daughter.
Rachel Bergman - Director of Marketing
Rachel leads the marketing division at Strive and drives the brand as the market-leader in employee experience technology. Focusing on overall brand strategy/direction and communications, she brings Strive's vision to light by providing employers with the tools needed to empower employees to reimagine their employee experience. Outside of work, Rachel enjoys traveling, the arts, a good cup of coffee, and is always looking for a new adventure.
Join Our Community
AN OPPORTUNITY AWAITS
Join Our team
We are dedicated to creating an exceptional employee benefits experience that supports growth and potential. At Strive, we believe in transforming how employees access, understand, and engage with their benefits. We're always seeking passionate team members who are committed to reshaping the employer-employee relationship through improved benefits awareness and participation. Explore our open roles to see how you can make an impact at Strive.
Reimagine the Employee Benefits Experience
Innovative Web
Platform
At Strive, we’re committed to simplifying benefits access. Our AI-powered Web Portal empowers clients to communicate benefits easily and effectively. By streamlining the experience, we help employees connect with their benefits in a more intuitive, meaningful way.
Seamless Benefits Wallet
Simplify access by providing clients a way to offer everything employees need at their fingertips. The Benefit Wallet integrates effortlessly into their daily workflow, providing quick access to vital information and resources such as ID cards & provider information.
Rewarding Employee Engagement
We believe in the power of motivation. Our dynamic Rewards Program enhances engagement by aligning with key company initiatives, turning benefits management into a more inspiring, impactful part of the workplace.
Let’s Stay
In Touch
Interested in learning more or staying up on the latest industry trends? Become part of our community.
